Thursday, May 16, 2013

My Mission

Hey there.  I hope you are having a great day.  I know many people who find my blog may not have ever experienced a workout with me or one of my trainers at San Diego Premier Training.  This blog post will mainly be for you, but I encourage everyone who comes across this to read on.  I will give warning that this may be a long post but I will do my best not to ramble.

 We started our personal training business 5 years ago.  I have to admit I was incredibly nervous since this when was the economy was not in a good position.  I figured I would just make it work, so I took the plunge and opened the doors.  After about 2 years we realized our space was getting a bit tight so we decided to knock down our two office rooms to make more room for training.  Now a few years later we are bursting at the seams and have decided to expand into a new location.  We are still in the permit phase so as we get more finalized I will share photos and more info about the new location.  I am super excited though and can't wait for it all to happen.

Finding this space has been eye opening.  One thing I realized was there are more fitness facilities in my surrounding area than I even realized.  There are corporate gyms, martial arts studios, private studios, woman only clubs, and about a zillion crossfits.  Despite all the competition we still seem to rise above.  There is one simple question I had to ask myself that keeps me ahead of the curve.  Why would a client come to our studio over anyone else?

That is what this blog post is all about.  I want to share what the experience is like when working out with SDPT.  And that is exactly what I want it to be.  An experience, not just a workout.  It seems like every street you turn down there is a new gym opening up.  In fact I am even a member of one of the big corporate gyms.  It is right by my house and it has a pool which I don't have at my studio.  When I go to the gym I can't help but notice a few things.  The main thing is I don't want my facility to be anything like this place.

I never once get the feeling that anyone at the gym really cares about me.  Well I take that back.  The women who work in the daycare are great and love watching Davis so I can get a quick workout in.  But other than that there is no support, no encouragement, no experience.  You just go there workout and leave.  This is exactly what I don't want for my business.  I truly care about every single person that walks into the door.  Whether they are in for a private session or a group session.  Everyone is my most important client.  I honestly will do anything to help my clients be successful.  Now that Emily is on board we can help out even more.  In fact we recently have even started cooking for a few clients because that was an issue that was holding them back.  How many fitness facilities will go that extra mile for you?  This is what sets us apart from our competition.

This really is our mission.  I started this business to help people who are struggling and weren't able to do it on their own.  That is exactly what I am here to do and I love doing it.  We even made it our goal for 2013 to help our clients lose 2013lbs.  You don't even have to be a client.  We send out weekly email workouts and nutrition tips to help you hit your goals.  If you aren't on that list you should sign up here:  http://www.sandiegopremiertraining.com/fitness-programs/2013

My whole goal is to add value to your life in some way.  If you don't think I am adding any value than we need to figure out a way to fix that.  Now I know my program is not for everyone.  We service a very wide range of clients.  I have worked with kids as young at 7 years old and have trained clients into their 80's.  Most of our participants goal is fat loss and that is probably what we are best known for.  If this is your goal as well we just have to make sure you are right for our program so I wanted to use this post to explain what we do and who we can work with.

Now, I understand you might be frustrated that you have tried to lose weight before and may have not been able to keep it off.  Believe me you are not alone.  We have worked with literally hundreds of people in the same boat.  What we found is that when you get on the right program and stay consistant, things start to happen.  That is where we come in.  The one thing that I ask my clients is to be patient and trust me.  Now some clients will drop weight very fast.  Just look at some of our success stories during our 8 Week Challenge: http://www.sandiegopremiertraining.com/resources/testimonials.

Our program will show you exactly what you need to get that stubborn fat off for good.  The key is off for good.  We don't teach any trendy diet plans or quick fixes.  We show you exactly what to do and how you can continue doing it forever.  I'm sure you have heard it before.  You need a lifestyle change.  That is what we offer.  As I mentioned before, our program will add value to your life.  Not just in the short term, we will provide the support and education that will show you how to live healthy for the rest of your life.

So what is this new lifestyle?  Our program essentially involves 3 components.  If you follow these three things I promise you will see amazing progress.  We show you how to:

  1. Eat foods that coincide with your lifestyle so you use that food for energy, to build lean muscle, and to help recover from workouts, instead of storing unwanted fat.
  2. Perform metabolic resistance training workouts.  Starving yourself and doing cardio doesn't work.  Stop doing it.  
  3. Perform metabolic boosting cardio programs.  These workout are scientifically proven to burn more fat than traditional cardio.  Plus they are much more fun.  
That is really what our program offers.  We pave the way and you just have to follow the path.  We will do anything necessary to help you along the way.  So you have a choice to make.  Continue down the path you are going or get assistance.  We have a number of different programs that can help you.  I already mentioned you can join our 2013lb Challenge for free.  We will keep you motivated and explain exactly what you need to do to hit your goal.  

If you need a more customized program but don't live in the North County San Diego area you can try our online training program.  Each month you are emailed your strength, cardio, and nutrition plan.  All workouts are video based so you can see how to do exercises properly.  Just email me at mike@sandiegopremiertraining.com to get started.  

Or you can come by the studio, which is the easiest option.  We will show you exactly what to do and push you to reach your goals as fast as possible.  We have two great introductory programs.  For group training you can try our 21 Day Fat Flush and drop a dress size for just $49.  Or you can get a customized training program with our Intro To Personal Training Program for only $99.  If you are ready to get started just click on the link below:


Thanks for reading.  Sorry to ramble a bit but I felt it was necessary to put up a post about what we do and why we do it.  I hope you enjoyed.

You Stay Healthy San Diego,

Mike Deibler MS, CSCS

4 comments:

Cindy said...

Mike and Emily, you've changed my entire life! Not only mine but my family and some of my friends too!!! They see what I've accomplished with your help and can't help but ask "What are you doing to keep the weight off?" My answer is always SDPT, Mike D! You are absolutely correct, without the support I'm sure my bad habits would return, you keep me focused and accountable!!!

Not only am I making better life decisions but I'm healthy and happy for the first time in a long time!!! My story is simple like many of you, I struggled with weight throughout my adult life, up and down like a yoyo, I could go on about the many issues that cause this but the bottom line is, I HAD A CHOICE to make. Do something or keep complaining and being unhappy playing the yoyo game.
Three years ago one of my “dear friends” (you know who you are ) noticed I was heading in a downward spiral, she saw how unhappy I had become and given up on myself. She said to me "just try one class with me if you don't like it you don't have to go back." Well IF you know me I don't back down from a challenge so I went! 3 years later over 65lbs loss from a size 16 to a sizes 6 and I can't even remember how many inches but it was a lot! I have kept every single pound off! Looking back, it doesn't seem possible that it's been three years because for me, it's a way of life.
The impact that I've had on the people around me is incredible, before I knew it I had a support group of friends and family pop up everywhere! What an awesome feeling!
Mike, Emily and Davis are part of my extended family, they keep me focused and on track! For that I am ever grateful and love you guys dearly!!! You are never going to get rid of me now! 
Thank You for being you and caring!!!
Cindy Robinson

Mike D said...

You Rock Cindy! Thank you so much for the kind words. We are so happy that we could be such a positive impact in your life. But you have made it easy. You work your butt off every time you are in here and have stuck with it. The results speak for themselves. Keep up the great work.

Mike

Brian said...

Deibs,

Congrats on the expansion! Great to see you fighting the good fight and helping to change lives. No matter what the competition brings the cream always rises to the top!

Hartley

Mike D said...

Thanks Hartley. Hope you guys are doing great. Hopefully we can meet up the next time I am in CT.